The youth club at the Fleischinstitut

MEAT:Generation

Understand food.
Experience craftsmanship.

Where does our food come from? What goes into a bratwurst? And how does an idea become something you can enjoy together? We want to spark curiosity in children and young people — and show them what they can create with their own hands.

Our idea

Craftsmanship starts
with curiosity.

MEAT:Generation is our initiative for the next generation. We want to introduce young people to food, meat culture and real craftsmanship: in an accessible, practical way, with the joy of working together.

It is about more than a finished product. Seeing the knowledge, care and work that go into food helps you appreciate it differently. And taking part often reveals skills you never knew you had.

01 / UNDERSTAND

Value food

Learn where ingredients come from, ask questions and handle raw materials thoughtfully. Respect for animals and making use of as much of each animal as possible are part of our approach.

02 / TRY IT

Pass on craft skills

Smell, weigh, mix and see how food is made. We make knowledge tangible and pass on skills developed over generations.

03 / GROW TOGETHER

Experience community

Share tasks, help each other and take pride in what you achieve together. Everyone brings something to the table — and every contribution counts.

Who is it for?

For curious minds
and helping hands.

Children & young people

Our youth club is for 6- to 16-year-olds who want to discover food and make something themselves. You do not need any previous experience. Curiosity and a desire to join in are a great start.

Schools & youth groups

The Fleischinstitut is also a place for hands-on learning during group project days. Topics and tasks should suit the age and the group. Parents, teachers and group leaders are warmly invited to get in touch.

What we have planned

From a moment of discovery
to making it yourself.

MEAT:Generation is taking shape. Building on our existing events for children and young people, we want to develop a club with shared experiences and hands-on activities.

Discover through your senses

Recognise spices by their scent, estimate weights and compare ingredients: small tasks help explain the bigger picture.

Your own bratwurst

From weighing ingredients to the finished food, we want to make production easy to understand — with age-appropriate activities and expert guidance.

From raw material to food

Where does meat come from? Which cuts are used for what? Why are hygiene and care so important? There should be room for every question here.

Project days & shared activities

Working with school classes and youth groups, trying new things and enjoying food together: we combine learning with a memorable experience.

A club you are happy to belong to. MEAT:Generation should make that sense of belonging visible, too. A badge of your own on a jacket or waistcoat is part of our idea — a sign of what you have learned and created together.

Looking ahead · For apprentices

MEAT Camp:
Practical experience connects professions.

For vocational training, we are developing a separate idea: a shared practical weekend at the Fleischinstitut. Apprentices in butchery, meat cutting and commercial roles would learn about production processes and work together as a team.

Share responsibilities, understand processes and experience other perspectives — complementing workplace training. This format is still being planned.

Hands-on practiceLearning across professionsTeam building
The people behind the idea

Created together.
By Nicole and Alex.

We started MEAT:Generation together because we want to share our enthusiasm for food and craftsmanship with young people. The Fleischinstitut should offer space to ask questions, try things out and grow together.

Nicole, co-initiator of MEAT:Generation

Nicole

Co-initiator
MEAT:Generation

Alex Landgraf, co-initiator of MEAT:Generation

Alex Landgraf

Co-initiator
MEAT:Generation

Join in & help shape it

Would you like to be part
of this generation?

Are you a parent who would like to learn more, a teacher or group leader interested in a project day, or a business wanting to support the idea? Get in touch. We welcome people who would like to help shape MEAT:Generation.

Use our contact centre and simply mention MEAT:Generation or MEAT Camp.

We will publish dates and specific activities here as soon as they are confirmed.

Fleischinstitut · Centre for Meat Culture · Flachsmarkt 9 · 99994 Schlotheim

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